UBLights Lighting & Safety Products

UBLights Lighting & Safety Products

UBLights Website

Project Description

This was a ground-up redesign of an existing website. The redesign had become necessary due to various issues with the previous design, a reworked logo, new branding for some products, and a desire to bring the control of the site in-house. I began with a Muse design, and transitioned to WordPress to take advantage of all that has to offer.

New content included catalogs, featured product flyers, social links, and updated wording. I also used licensed images as well as my own images and videos to replace unlicensed content.

 

Project Details

Client UBLights
Date Ongoing
Skills Branding, Web Design, eCommerce, Photoshop, Writing, CSS Editing, Logo Design, Print Design, Typography
View ublights.com

UBLights Own The Night

New Logo

With UBLights entry into the off-road segment, I was tasked with creating a logo to promote this new line of lights. The logo needed to be dynamic, rugged, and instantly recognizable. Using the existing colors, and our hashtag of #ownthenight, I created this Jeep-centric logo, and the below logo for web use. The OwnTheNight site can be found here.

 

UBLights Own The Night website logo

How Can I Be Of Service?

Oak Forest, IL 60452
708.717.9601
Martec International

Martec International

Martec Website

Martec International Logo

Project Description

Revitalizing the Martec International website involved first building a temporary page on the same template as the UBLights page. Once that was done, work began with NAV-integration and site builders Dynamic Web. This enabled real-time ecommerce capabilities, and allowed the customers to order direct from the website. The look and feel of the Dynamic Web build was based on my design for the interim site. As we move forward, I have added descriptions to many items, and over 5,000 product images. The images range from vendor-supplied photos and drawings to my own photography and editing.

Project Details

Client Martec Intgernational
Date Ongoing
Skills Branding, Web Design, eCommerce, Photoshop, Writing, CSS Editing
View martecintl.com

How Can I Be Of Service?

Oak Forest, IL 60452
708.717.9601
Project: Alive

Project: Alive

Project: Alive

Project Description

Project: Alive was originally conceived as a series of youth hostels in Costa Rica utilizing converted ISO shipping containers as the living units aw well as a group lavatory / shower unit. The initial work was done towards that end – with a set of 5 living units and one sanitation unit in a circle around a common area featuring grills and tables. As the project was being worked on, it changed into an idea for efficient homeless shelters, still using converted containers. The work done included using SketchUp to edit and design the container interiors, as well as render a circle of 6 units. SketchUp was also used to present concept art of a converted big-box store reimagined as a group shelter.This project is currently in development, holding on additional funding and other concerns.

Project Details

Client Thomas Ewig Date Ongoing Skills Branding, Web Design, SketchUp 3D, Interior Design, Print Design, PowerPoint View alivecontainerhousingproject.com (in development)

Costa Rican Hostel SketchUp Rendering

The project began with rendering a standard 40′ shipping container, and splitting that into a pair of housing units, each with a bed, table, chairs, and wardrobe. Another container was rendered into a unisex sanitation unit, with showers and bathroom facilities. These two unit designs were then combined into a 5+1 (living + sanitation) unit circle, with picnic table and grill for each unit in a centeal common space.At this point in the project, there was only the idea of making this a hostel in Costa Rica – no further work was being done.
Alive Homeless Shelters logo

Logo Design

Next was the need for a logo. The client decided on a set of colors, originally for the container housing units. From there, as the project morphed into a form of homeless shelter, the idea of a celebratory image seemed to fit. So I decided to keep the name, and add the arms upraised figure, celebrating a new home, out of the elements. Something with privacy and security.

Urban Shelter SketchUp Rendering

The Project: Alive concept then shifted to something to address the homeless problem in the US. With this change, the larger units for Costa Rica were out, and a smaller, prefab unit was in. These are the same converted 20′ containers being used in Europe as team housing, migrant housing, and on-site worker housing. The idea was to use abandoned big-box or grocery stores to hold the units. This offers a fully enclosed housing group, allowing for indoor playspaces for children, and communal space for everyone. Each unit is self-contained, which provides security and privacy, as well as a sense of ownership. With stacking even just 2 high, 500 units can be fit in even a small big-box store, with room for social spaces.I designed living, kitchen, and sanitation units for this iteration of the project.

Print Design

Finally, I created a set of print documents for the project. Each document served a different purpose. The trifold flyer was designed to present the problem, and offer Project: Alive as the solution. The spec sheet showed the Project: Alive urban multihouse concept, and explained the idea, design, and implementation needed to begin working on that shelter problem.At this time, Project: Alive was back-burnered by the client. It should be revisited in 2018, and more work done on the concept, including a website.

How Can I Be Of Service?

Oak Forest, IL 60452
708.717.9601
Wine Paper Scissors

Wine Paper Scissors

Wine Paper Scissors

Wine Paper Scissors & WPS Make it For Me wordmarks

Project Description

Take over a stalled web design project, and complete in 30 days what the previous contractor failed to complete in 5 months. Required elements included full e-commerce function (including gift cards), events calendar, item showcase, private events, product description, and a full site design. The client also needed business cards, product stickers, and a grand opening announcement flyer.

Project Details

Client Wine Paper Scissors LLC
Date 4.23.17
Skills Web Design, Content Writing, Photoshop
View Company Closed

Wine Paper Scissors website

eCommerce Website

The cornerstone of the project was an active ecommerce website that integrated an event calendar, event options, and project options in numerous combinations. Each event needed to offer over a hundred different projects, at 4-5 different price points, some with personalization options, and all with custom text options. Built on the robust WordPress platform, Wine Paper Scissors received a website that met all their needs, and flowed smoothly.

Image Correction & Editing

Taking over a previous designer’s work is tricky – they had a direction that may not be clear. In this case, there were obvious changes needed – from correcting image sizing and aspect ratios to updating logos to balance better. This was accomplished with the client’s approval, and changes were made to bring the logos into alignment with each other, and make sure that the images for the site were not only clear, positive, representations of the products, but were also edited and sized to comply with ecommerce standards.

Original Logo

Corrected Logo

Wine Paper Scissors Make It For Me website

Make it For Me Website

In November of 2017, Wine Paper Scissors launched their pre-made shop – WPS Make It For Me – offering fully customized versions of the workshop projects made by the WPS team, and shipped to your location. They decided to launch as a new domain, but one fully, seamlessly, integrated into the existing site. The challenge here was not to make sure that the integration was, indeed, seamless, and that the total look and feel was the same. The challenge was the creation of the total custom option array, allowing the customer to choose every element of the project themselves, from text to color to wood stain. That was accomplished with a complex string of conditional logic options, which allowed some options to be hidden based on previous selections.

How Can I Be Of Service?

Oak Forest, IL 60452
708.717.9601